SHARING DIVERSITY
CONSUMER INSIGHT IMMERSIONS


Learn to understand your consumer through Soweto Style Experience’s Consumer Insight Immersions.

Candy Weir - (Client Services Manager)
The Creative Counsel

Just a quick note to say a MASSIVE thank you to everyone for an incredibly successful and enjoyable day. I think it is safe to say that it was an eye-opener and a truly memorable experience.

Tanya van den Berg
Energizer

 Thank you so much to TCC and Andy for showing us around, it was definitely an eye-opening experience, and I look forward to working through the opportunities with our team.

Lisa Matthewson (Snr Brand Manager)
THE UNLIMITED.

This is what it’s all about!! Great video …  Andy mentioned in the CNN video was our Immersion Leader and Co-ordinator. Now this is what understanding your market is really what it’s all about!Andy thanks for sharing!

 

Naureen Khamisa
Tradekings  Sales and Marketing

An eye-opening opportunity to interact first hand with our consumers. We were better able to understand how purchasing is initiated. More importantly, we were able to understand the lives of our consumers and this to me was the most important part. Not because we ultimately want to sell a product, but because we care enough to want to understand the lives of those who inhabit our amazing country. Andy’s insight was absolutely priceless and I wouldn’t hesitate to recommend him!

Symrise
F&N

The time spent on location in Soweto was well worth it. The drive to and from Soweto was anything but dull, all the stories about the people and cultures shone a bit more light into our South Africa. Andy has displayed a character who is professional, strong willed, creative and someone who has a passion for the job that he does. We appreciated his level of professionalism, his execution of the brief deliverables exceeded our expectations. His knowledge, insights and willingness to share information really assisted with the research that had to be performed and proved invaluable. Andy's expertise will definitely be considered on future projects

Click Here for more Testimonials

 

CNN Marketplace Africa with Sowetostyle


Consumer Insights Promotional Video


Unique Opportunity

Send us your brief and we will create a unique opportunity for you to immerse yourself in your consumer’s world and really gain a first-hand insight into their lifestyles, aspirations, dreams and challenges in their own environment. Experience their lives, how they think, how they feel and how and why they make decisions about products and services.

Get exclusive access to the hearts and minds of people from all walks of life, from gambler to grocer, teacher to vendor - you will interact with them all. Spend a day in the homes of your consumers and share their daily lives.

You will gain information that will ensure the success of your brand in the richly diverse South African market.



Typical Township Spaza Breakfast Tea and Vetkoek Chatting in Taxi Rank

Exploring Informal Sector School Kids Market in Warwick Triangle

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